Ludicrous: the unvarnished story of Tesla Motors

Introduction

The startup who lived

The top secret master plan: the accidental automaker

The startup trap

Making cars is hard

Bailout

Zero to 60 billion

The lovers and the haters

Solar, superchargers, and swap

The autopilot pivot

X marks the spot

Defects, disclosure, and drama

The remastered plan

The machine that builds the machine

Ludicrous mode

The empire strikes back

Conclusion.